tell a story
The best content marketing uses storytelling to create desire for a product. Create a narrative around the product you are promoting. Record yourself cooking, working out, doing yoga, trying on clothes or whatever you do while using Kiss My Keto products. Instead of posting a photo of a product in a container on your counter, take the extra 10 minutes to record yourself stirring the creamer into your coee, scooping out some collagen into your shaker and putting in some ice, popping a few MCT capsules, biting into a keto chocolate or keto bar or even just talking about it!
speak directly to your audience
Instead of focusing only on yourself in a post, focus on the people you are talking to. Address them by using “second person”. Using the word “YOU”, tends to get a
better response than posts that use “I” or “ME” because it encourages them to interact.
Create your content as if you are speaking to them. Make them feel that you are reaching out directly and that they’re part of the whole story.
Ask them questions at the end of a post. Engage with them by encouraging them to share.
The majority of successful sales are triggered by content that inspires and motivates the customer. Move emotions through your content. Post photographs that show you at your best. By “best,” I don’t mean your best physical appearance – I mean photos which you radiate authenticity and happiness!
Everyone loves to see honest reactions and results. You can never go wrong with a transformation post. Or if you’re cooking something in a video, show the finished product or a reaction to the final dish. If you are at the gym, showcase your athletic performance.
overuse your promo code and link
The more people see or hear your promo code, the more likely they are to use it.
And who doesn’t like discounts? Sign o videos by saying, “Don’t forget, to save
10% with my code XXX at kissmyketo.com!” Add the code and the link to your captions.
add value to your audience’s lives
Talk about how the lifestyle and the product has helped you. Nothing beats real-life testimonials and we only ever buy unless we’re so keen to try it or we trust the person we heard it from. You’re an influencer! You have the power to influence people.